Decolgen social media

In order to spread awareness to younger audience, we crafted Decolgen's social media content as fun and witty as our target audience yet educating. To keep them engage with our content, we build a very engaging activity named: Tricky Trivia in form of crosswords. Instead of regular crosswords, audience need to find out the answer from our Tricky Trivia first before fill in the crosswords.

goals

  • High engagement
  • Product education

strategy

  • Integrated ads to gain awareness
  • Witty yet fun questions that relevant with our audience's daily life

result

  • More than 500 participants in every 2 weeks period activity

services

  • Strategy & Consultation
  • Website Production
  • Campaign Microsite Production
  • Media Production
  • Activity & Campaign Management
  • Content Photoshoot
  • Prizes & Delivery management
  • Social Media Retainer
  • KOL Management
  • Report & Analysis